SEO Tutorial using Google Sites 2022

SEO Tutorial using Google Sites 2022

hello and welcome back to the training so in this 
video i will be walking you through step by step   on how you can create your google sites all right 
so you've already established your primary keyword   which has been repeated throughout your stack 
so with that being said we want to make our site   based upon that primary keyword now oftentimes 
what you're going to find is you're not going   to be able to you know get exactly what you want 
because it's probably already been gathered up   so for this instance the address i believe that i 
had to go and get was best so let's go ahead and   just take a look and see i think it's like best 
uh seo consultant or something along those lines   um and how we want to go ahead and do 
this is let me take a look at this page   all right and i've already done i have already 
did a little bit of the structuring beforehand all   right but with that being said i want to walk you 
through the process and each section that you're   going to need to create all right so let's go 
ahead and take care of structuring first and i'll   walk you through that and then we'll start laying 
out the elements that we're going to need all   right so first and foremost let's make the primary 
structure first um and then we'll build from there   so the primary structure is going to go obviously 
home page all right so we already have that   and then what i like to do is once i have like 
a layout of the colors or the scheme or however   i want it to look basically what i like to 
do is just go ahead and duplicate the page   okay so now whatever the primary is the next 
page that you want to create is going to be in   reverse so if my primary is seo consulting the 
next page that we create for our structure is   going to be construct consulting seo now this you 
could be in any niche you want i'm giving you the   structure the layout this is this is how it's 
done all right so um let's go ahead and do this   consulting seo is going to be the next custom path okay so seo consulting consulting seo so 
seo consulting consulting seo all right okay all right so let me just make sure this okay so 
it's changing that and then when i come over here   okay so now i'll just build it for this um marketing all right so we have that okay so seo consulting   so this is the main page so let's go seo 
consulting okay and then when i go over here is that right in the hallway seo consulting let's see if i can get it 
this way here consulting seo   okay so that has to stay okay so 
then that's exactly what i want that's perfectly fine all right   um consulting seo let me just double check 
this really quick here and uh properties   consulting seo okay so and then we're just gonna 
take we'll just take this right here and we're   gonna duplicate it okay so the next piece just 
so we can have it out we're gonna duplicate this um and this is gonna be the form 
page uh but what we're gonna call it   is going to be the connect so consultant 
connect okay but really it's the form page okay so we can call it the um how about a consultation contact right but it's the form page okay um and we'll call it a consultation connect our contact okay advanced okay 
done um consulting seo consulting okay   next is going to be we're going to duplicate 
it now the next page is going to be   um the slides page okay but what we're 
gonna call it is let me think quick   instead of okay copy um so the slides is going 
to be um i guess we could call that the resource   uh so we'll call that the resources so 
um and oh yeah let me go back over here so i need to come back over 
to here um come in here and because the primary's seo 
consulting we want to repeat that over we're just going to follow the i hate to write it 
in here but i want to make sure that everybody's   on the up and up here so what we're gonna do 
is consulting seo and then this one right here   um we'll come in here to the properties and 
we'll call this seo consulting forms okay that's fine this one right here we're gonna 
do properties consulting seo it's going to be   reverse then we're going to do the form and 
then after the form what we're going to do   is we're going to duplicate that and then we're 
going to do we're going to duplicate the primary   seo consulting okay and then we're gonna 
call this the slides okay all right so um and then the slides would 
actually be kind of like the resources okay okay and then we're going to duplicate 
that page and the next one is going to be seo consulting but we're going to call this 
the video okay and then this is going to be um   seo consulting media   right actually you know what i think videos 
probably has i think we can run with that did i call it videos or videos video okay okay 
okay so let's um i want to add an s on there   and then add the s on here yeah that's 
fine that way i could get both okay um all right let's duplicate that and what 
we're going to do next is going to be um uh maps seo consulting remember we're repeating 
the primary all right we're going to follow it   over why because we what's the site about it's 
about consulting and we're gonna take care   of secondaries in a moment but i want to just 
explain to you why we're doing this i mean it's   it's blatant as day what this site's 
about right okay so um as you're maps   and that's exactly what it's going to be consulting maps okay done all right so videos um maps and 
then after this the next one is going to be um tips so what we're gonna do is 
we're gonna duplicate this one   and we're going to call it uh seo   consulting tips and what this actually is is going 
to be our our blog or our resource article so um consultation um we'll call that one seo consultation   um that should do it oh it didn't repeat it for 
me why what's going on here here duplicate page   so it's going to be seo consultation tips 
right and then this is going to be the um   i guess we can even do tips uh i guess it 
doesn't matter really um it's gotta contain i   i wanted to contain that though it does matter all right so consultation we'll just do that 
one as consultation so consulting okay done   all right so consultation consulting 
consulting seo seo consulting okay   now let's talk about the layout 
here now so this up here navigation top okay so we have that up at the uh color is okay i that this stuff doesn't matter 
um the colors or whatnot okay so okay favicon yes viewer tools custom 
domains analytics and navigation   okay so this let me see what the side 
looks like yeah yeah yeah yeah yeah   i want it up at the top so you can see okay 
so now the piece up at the top is a banner um i i like them you know it's 
a it's another place to have   it all right so let's talk about structure here um all right so this is going to be seo consulting and then this is going to be the uh title okay so this is the i just threw this together not too long ago okay now this seo consulting this goes to the site   okay all right now i've embedded um my calendar 
which is perfectly fine um i've embedded a video all right all right so lead uh 
heading is primary plus uh brand name   okay this is the primary so i don't 
i don't want to go for that i want um so title seo consulting 
obviously whatever the page is um i guess we don't need that there we're going 
to repeat it down here i'd like to make this   a little bit bigger actually and we'll put 
that in the middle i i don't care about any   of that stuff okay now i've what i've put 
inside of here is our video and then i have   my um piece here but what i what i also 
need is i need to get my map in here um so let's uh let's add let me just take 
a look and see what i got going on here   let me see what i've put in here 
okay colors add this and that okay so okay insert and then what i need here is i 
want to add in a three piece mcnugget   right here okay now what i want in here 
is this in bed here so this is our video ctrl c cancel and then here um uh well this works out fine i guess it doesn't 
necessarily matter as long as it's on the page i   ideally i want them to be set how 
exactly how i want them so yeah   i want them to be how i want them to be embed 
code so we're going to go ahead and throw the   frame in there insert so i want it to be video i 
want it to be my calendar you don't necessarily   have a calendar that's perfectly fine i 
mean you don't have to have a calendar um insert okay all right so it looks like we can 
possibly do it there wait i'd like it to be   structured to be quite honest with you but if 
it's not going to let it be pretty for me then   we'll just make it how i want it i guess all right so then let's just do it this way then let's toss this one and let's embed uh we need to 
go get our map okay so what we're going to do is   we're going to go out to google and we're going to 
look for uh chris palmer marketing okay and we're   gonna head over here and we're gonna go to our 
maps listing and we're gonna go get our map here   okay um i stopped running traffic to the asset 
so it looks like i'm plummeting here which is   notable i have a purple hat that's interesting um 
but with that being said let's go to share we're   gonna grab this map right here we're going to copy 
the html and we're going to bring it over here   all right so now we have the map um and then 
inside of here just type in what you want like um   for this page it's going to be seo consulting and 
chris palmer marketing right next and insert okay okay we got our square okay let's just uh 
make that a little bit longer just so it's   um i think what do i need a thousand uh 
let's do a thousand and see how that looks is that hit nope not yet okay let's 
do uh 1200 and see how that looks   i'm sure that there's a specific thing 
but i don't know off the top of my head   somebody will probably mention it in the 
comments for me and i appreciate you for that   but with that being said let's go over here 
all right so now we have our video we have our   calendar anything that's relevant we we can put in 
here but the two things that for you are going to   be uh video and then i would definitely definitely 
definitely take care of the in bed all right um we're gonna take this and we're gonna take that 
underneath here okay we're gonna put that inside   of there all right heading um we have this heading 
here okay all right subheading and our heading   all right we've we've repeated 
these all right and then we have our article right you know what you can pull whatever 
article you want that's completely up to you inside of the article we want to 
take the words that are relevant   to the brand ideally you know whatever your 
structure is so say home page is based on brand   you have a page called seo consulting you have a 
google my business management page maybe you have   um an seo services page maybe you have a uh you 
know a press release page or maybe you're doing   citations or whatever the case is in my industry 
right related to you so if you're a plumber you   probably have location pages whatever the case is 
whatever your services or locations what's ever   relevant to you your most prominent pages we want 
to get anchor text that's hyper specific going   over to the main asset okay uh so for for for me 
uh we're gonna go ahead and just highlight this and we're gonna take it over to my website which i'm still building out some pages here all 
right so seo audits um here let's let me get this   quick because we're going to add a couple of 
these okay so now go through and start cherry   picking now you don't just want to send it to the 
home page it's the only page that i actually have   live right now um but that doesn't mean that 
i'm not going to utilize this once i start   building links to it all right but for the 
sake of demonstration i want you to know like   uh we're building these out to the pages 
all right anything else i build to itself   all right so i just want to make sure that 
now we have another map down here which is   perfectly fine that's good all right now uh the 
next piece is and i it looks like i moved it up okay so now what we want to get on here is 
we have our article okay so now we want to   go over to our folder all right now once 
you're inside your folder go into your   mini my map and the top linking slide all 
right so top of the list is where i'm sure   you're pointing everything to i would assume 
so what we got to do is we want to go ahead   and get that link all right now uh i i shared 
it inside of the training but what were you   what you're gonna do is just if you're if you're 
following along today just go out and go to um uh w3school embed code   right so just grab one and then here's 
this an example an example html page okay and in bed inside of html all right so let's 
grab a different one actually i'm looking for um this is what i want i just want to clean 
okay so then you want to probably pull   up something like this just so you can 
operate and then head over here to your head over here and you can 
either embed them or you can   insert them alright so you can choose 
generally i would i just embed them but   since they're already built in here i mean you 
can just utilize them it's completely up to you   you can pull them over if you look at the 
source it will be the same so it's up to you okay all right and then just make sure that um i'm gonna have to go back and double check 
that i just like to specify the exact one that   i want so i've shown you both ways you can embed 
it or you can embed it utilizing their system it's   completely up to you i just want you to make sure 
that you're grabbing the right one okay uh get   the top one the one that you were sending all the 
other links to okay so after we get our slide in   here what we want to do is we want to go in here 
and get our map okay so you go over here to my map   we already embedded the other map so let's go to 
my maps and then what we want to get in here is you can choose any one you 
want but i would choose these okay no not that one all right let's get that make sure it looks you 
know relatively decent i mean i'm not i'm not a   i'm not like anal i want that one up at the top 
but uh let's make sure those are good okay so   once that's done um let's get us our form that we 
created together now remember our form has our um   it's a stacked form right i 
won't get into that now but   make sure you're getting the one that 
you created that's stacked all right you want the one that has the 
see how this is stacked in here   that's the one that we want we want you want the 
one all right like the one i walked you through   that's the form we want to get inside of there and 
it's embedded right into the page okay so now we   have that we have our form um now where you were 
collecting all of your links all right so you're   you're gonna have your keyword list a large list 
but then any of those links that you've created   all right not the links showing the pub right 
um because we don't want to showcase the actuals   but anything that's internal grab that sheet 
okay make sure it's the hot sheet so make sure   it's the one that's um like this isn't hot so uh 
let's come on over here and let me get into the   main folder i think main list uh is this the one 
i don't think so let me just double check here   i know i thought i thought i heated 
them up already i might not have i   i find i think that's quite interesting 
though i don't know why i wouldn't have maybe i didn't okay so that's quite interesting um 
okay well that's okay so let's get inside of here   and uh oh yes i did um apply all right so i'm not worried too 
worried about these but this turn these on   one by one make sure they're all 
turned on okay i know it's a pain but   maybe we can um here let me zoom this in 
a little bit here we'll just go through   and do it quick all right let's see if 
we can bang this out as fast as we can so you'll have your kmz files in here you'll 
have all of your stuff that you've created   right like a lot of the files should be in here 
um actually all of them except for the public   folders okay all right anything that's internal 
we we don't mind sharing with everybody but don't   give up the actual because we don't want them 
to see what we're what we're sending in okay um just just just be mindful of 
what you're adding into here i don't know if i okay apply okay apply apply apply apply okay we got a cid in here turn that on take this 
because we're gonna you're gonna send a lot we   wanna this is a another little hub for us all 
right because this is going on the homepage you're   not gonna do this to every page uh a few pages 
but not every page but the home page definitely   all right so now that we've turned 
everything on i should have already   did this i thought i did all the pre all the you 
know mindless stuff i thought i did already okay   now you should have created okay this is just the 
dirty list but you should have created inside of   here um you should have cleaned out a lot of the 
stuff and made your primary so it's like 20 or   30 yes you want to keep the whole list all right 
and that's for your folders and i understand that   but also as we're passing stuff through we 
want to cherry pick all of the main primary   and secondary keywords so you have your main 
so that's seo consulting that's up at the top   or consultant consulting sure but stuff that 
doesn't make sense like um i don't know like   if i'm looking down this list i probably i mean is 
what is seo consulting as good as seo consultant   probably not but it made the list for the folders 
but i don't want that hot linking out right i'm   looking for anchor text so what what i should 
have already done when and i didn't um these   keywords um are going to the going to whichever 
pages correspond on the site okay so for this   it's going to be chris palmer marketing once 
i have this it'll be a lot easier for me okay so this is the in bed um okay only on the one that you're 
in bedding okay only it's only one   just so worth a million percent totally i want 
to make sure that you understand that oh near me all right so that's good all right 
consulting consultant services and near me um on company i guess is good we'll do that 
as the last one okay all right apply   all right so this is on the main okay so this 
right here now we come back over to the site   that's next so we're gonna come in here to sheets   okay you're gonna grab your list that you were 
just working on you're gonna insert that in uh that should have saved why is that not saved let me just double check this here okey-doke all right so inside of here um let's insert a row above all right let's make this big okay and then here okay now insert a image   itself okay this is only so when it's sitting 
on this side it doesn't look crazy okay so insert that and that's 
perfectly fine for me i'm not um   you know i i'm not terribly concerned 
with aesthetics uh but i am concerned   with exactly how it will be presented uh 
hopefully i have the right one on here it probably just hasn't updated yet i want to make sure i get the 
right one in here so go to sheets um yep that's the one okay if they 
say that's the one that's the one   okay so and then we just want to make sure 
we're getting that row that's going to showcase   the picture okay so now that's embedded 
so we have this sheet we have the form   um and it's got the links okay now what 
we're gonna do is we're gonna come back   over here to our drive folder and you're 
gonna have one of your tuned up documents now let me just double check and make 
sure this is the right kind it is   perfect okay so this here uh is called so now i 
just opened it it should show up in my recents   so what we want to do is we want to 
go ahead and insert that document um probably up top here consulting i actually want this a little bit lower on the 
page as long as you have it placement isn't   necessarily an issue the map i like up at the 
top the video i like up at the top the stuff like   this stuff the map with the video with the this 
you know that stuff i want up top aesthetically   but as far as you know as far as a bot 
is concerned i highly doubt if they care   where you're placing this stuff um i i would 
venture to guess that they really don't care   all right so with that being said okay so that's 
a hidden um won't worry about that right now slide   map my map okay so what we want to do is we 
want to insert the dock and then we have the   document that i just created 
which should be this one   and we'll insert that here and let me just make 
sure that that's the right one and i think it is yep looks like the right one okay i can make that smaller yep so it just looks 
like a photo but really what that is is it's our it's really this where we have all of our 
citations our press release like we stacked   a whole bunch of stuff in there all right so we 
have that taking care of the dock all right now   uh we have this in here um inside 
of here we've gone ahead and   taken all of our file folders that are 
meaningful and then we also have our nap details   so what we want to do is we want to go 
ahead let's just cut this out okay and uh what i'm gonna do is actually do it in the 
i'm gonna make this big okay because i mean   it's the last thing on the page we don't 
necessarily want humans to find these links but i need them on the page okay so i mean 
you can even make them smaller if you want yeah these are clickable okay 
so i've already done it here   all right so as far as this is concerned uh yeah you can make that chris palmer marketing 
and then what we'll do is we'll actually do um   seo and we'll do services 
because that page is next okay   so let's let's briefly go over what we 
took care of on this page um all right uh so we took care of the home page and then once we 
have our home page we took care of the structuring   so we took care of all the structuring 
structuring took care of the primary   seo consulting homepage then we reverse it 
we're going to make our secondary page then   we took care of our we're repeating whatever the 
primary is over and over and over and over again   but all this all the stuff that we showed value to 
we're repeating and we're going to show it on our   website we created it it must be valuable and it 
is so seo consulting is a primary consulting seo   is going to be the secondary it's going to be a 
repeat of the home page okay and i'm also going to   share with you something else that's um a little 
a lot of fun the next piece after that is we do   the we did form slides videos maps and tips tips 
is actually our blog or our article but we want to   utilize something that actually has some volume 
right i've you can do near me whatever you want   okay so with that being said on this page all 
right i'm not going to run through and point   out everything but i'll tell you the things that 
matter it doesn't matter where you place them   i want to keep the stuff that's up at the top 
here we want our big image when they land on the   page you want it to look like a normal website 
because it is it might be found i know that   these have been devalued but they haven't been 
devalued as far as passing relevance and power   to the site that they're pointing out which 
is why we're creating them yes they might   have been dropped out of the serps or organic 
rankings to the farther out pages depending on   the serp we're looking at but that doesn't mean 
that it's not passing power doesn't have juice   however you look at it right it's relevance 
and power that's that's why it's here right   with that being said let's take a look at this 
uh we took care of our video and map we wanted to   make sure that we had our title in there and then 
our subtitle which is just repeating exactly what   our title was we have our outbound links our mind 
maps we have the slide the form the sheet in bed   okay we had our links at the bottom 
and then also inside of the sheets   we had our doc embed our name address phone 
number our links and all of our anchor text   that's the last piece that i didn't add yet okay 
so now remember when we started picking these out   make yourself a list of 20 you should have already 
done did this we took care of this in a past video   for some reason i don't know why it's not here 
because it auto saves but with that being said um let's let's let's uh i'm surprised i don't have this 
um here let's get rid of this oh boy okay leave that up um all right let me take a look at this uh man i can't believe i don't have it here it's 
mind-blowing to me that's okay so here let's um   let's do it together so seo consulting seo 
consultant consultant seo marketing consultant   seo services internet marketing services 
digital marketing services uh seo near me   organic seo consulting local seo consulting a 
local seo consultant google my business management   google my business seo google my business 
um google my business uh consulting   google maps consulting google maps seo google maps 
consultation google my business expert google my   uh uh let me go see over here what other 
things we have here let me go down the list   because i want to stay semantic oh company 
agency okay okay okay okay uh seo consult   um seo agency seo company uh seo uh agency 
company seo consulting agency seo consult   consulting company best seo consultant top 
seo consultant cool seo consultant okay   all right i threw that one in 
there for fun all right seo expert   all right i think oh i think that should 
be okay for now let me see what i got here   all right and then we'll worry about 
the other stuff later but for now um let me see here i'm i'm hoping that i did this man i hate to go in here and 
do all these son of a gun okay uh whatever okay you know what let's get crazy 
with it um not that just this aisle here   yeah give me this copy it bring it over here come 
to the bottom of the page because this is the last   piece we need the anchor text afterward 
okay so insert uh divider okay and then okay so here come down here we're going to insert the 
uh table of contents um where is my text okay now   take this paste it it's gonna be big so bear with 
it it's going to be a big big big big big dundata this is the this is going to be a big one so 
really got to wait a second for it to catch up it's all right perfect okay now you should 
come in here and clean all these out   i should have did a lot of things right but 
for this just for sake of uh what we're going   to do is we're going to highlight it and what 
we're going to do is make this all anchor text i would highly suggest taking this making this picking out the ones that matter for 
you right like kind of like i did here   uh because that's exactly what 
we want making the anchor text okay all right highlight this give me this copy okay paste apply okay see what i'm doing here i went 
into the mall just because i am i   i'm just doing it for sake of time 
uh plus i'm i'm i'm trying to see if oh i mean you can i mean it's 
up to you but i want to know um does this work like it will for the folders 
right will it get tested based on this i   that's something i never did all of them before uh   i've always just picked out usually 50 or 100 for 
the page and then stuff the folders uh but it's   definitely worth a try i mean you can let me be 
the guinea pig for it instead of you doing it too   let's see if i can get a whole bunch of 
them and then we'll call today on this   but you want to make sure after the name address 
phone number make sure you have your other links   you want to do hot anchor text at the very bottom 
of your primaries okay you can hide it you can do   whatever you want that's up to you i'm being 
blatantly obvious i mean i don't it doesn't   matter to me right i don't i'm not trying to hide 
it but if if you want to hide it you can okay this is another slide this wasn't in bed though okay good good good all right so now we have 
that so that's our nap links and then anchor   text at the bottom all right so i guess i'll 
have to edit that last part as i was setting up   so it goes set up your homepage you have your you 
have your you have your video and then your map   okay we're gonna do our title and then we're going 
to do our article the title is going to contain   primary keyword plus brand name then we're going 
to have our article the article has anchored text   inside of the article body going over to secondary 
pages not pointing right at the home page   like we did at the very bottom just now pointing 
at secondary pages next after that we'll do a my   map and a slide we're going to have our form our 
sheets in bed and our sheets embed is the sheet   that is going to contain all of the links and the 
links that we created that aren't the public links   okay and then after that we want to make sure 
we have our dock in bed we're going to list our   name address phone number nap at the bottom of 
the page we're going to have our links all the   links are at the bottom right containing 
the public too and then last but not least   anchor text i wouldn't do 3 600 like i did i 
would choose maybe 20 to 50 100 of them that   matter the most to you that are the most relevant 
okay i just want to see if i can get tested for   other keywords by not just the folders but what 
if i'm continuously targeting it across the site   i'm just curious okay so that's for my own greed 
and i if it if everything functions very properly   you'll be the first one to know okay all 
right so that's how we do that so let's go   ahead and get that up and running and give me one 
second i need to get uh let me get my cup quick all right now let me just take a look at 
this because i don't want it to be too dirty   um i want it to be perfect so when you guys come 
and check you guys will know um i'll make it   try i'll try to make it look cleaner so you guys 
know exactly what i did here okay so there's that i have this one you can go all the way come on now okay uh 
consultant subheading okay consultant actually   all right now we have our main article inside 
the article we had our anchor text going over to   secondary pages but i just don't have 
those pages built out yet so i didn't do it   we have our form we had our drive 
and then this was the sheet i believe okay and i actually want that down 
i don't want that up at the top   because that's the last thing 
i want up at the top okay   we could put it inside of there perfect 
here move that down dude what are you doing i must have did it inside of 
a bracket or something okay   so let me make sure the top is looking 
clean so we have our video our calendar   our map we have our heading our 
subheading our form our embed why is this showing so dirty i don't understand   did i do something wrong here what is this open 
in new tab let me just double check something here   oh it's the sheet okay so i must have tried to 
embed the sheet and it's not like in the picture   is that what's going on here okay so that's 
fine you guys will know what that is by looking   all right so let's move on now uh let me 
make sure this is running i feel like i'm   i want to make sure that it's actually 
running dave hey what's going on brother   uh hey chris good to see you simon good to 
see you i'll say hi uh what's a google site   well you're learning about that now what's up 
bro johnny hey good to see you edward say i   really appreciate your work always help me yeah 
this this is um for for a program so it's i'm i   i thought i pre-did a lot of the work so this is 
gonna get chopped up and utilized somewhere else   um but i'm always happy to have you on uh hello 
sir anonymous marketing on the second page uh   first for some keywords rocking cool you spelled 
your url wrong yeah i might have that's fine uh   you guys love that huh you guys like the spelling 
stuff huh uh uh dude i am the worst with spelling   like especially too like i mean obviously 
i know i just built my own url but   if if i'm going really fast or moving along 
i do that all the time i have to catch myself   uh but yeah no problem okay so let's move on 
going into pages all right next is consulting um and to be honest with you um uh let's go over here to this page consulting seo uh we'll keep that up at the top   so now the only other thing that we want 
to do is we want to get inside of here   and we're going to go to insert we want to 
go back down there to that sheet remember the   main sheet that has the outbound links on it we 
want to make sure that we put that back in here   all right make sure you get that on 
the page all right this one doesn't   look that good for some reason i'm not 
sure why it's not showing properly but whatever i don't know what this thing is doing i'm clicking i don't know why 
it's i don't know what it's doing i have no idea what it's doing okay are you done 
okay cool that's is that how you guys want it freaking google all right i'll have it like 
that that's fine i it's irrelevant to me   i guess that's how they want it on the page so 
that's how we're gonna do it because it looks   like they took away my ability to make it smaller 
oh i see what they did okay okay so here let's   we can tighten this up actually see that's what i 
wanted i wanted to look clean just like that okay that's so funny anyway so now this is the 
reverse page all right so we have our primary   seo consulting now we're doing consulting seo all 
right uh we're basically duplicating the entire   page so we're going to have our sheet all right we 
have our video in bed okay i would highly suggest   for this training i only did one but make them on 
all those keywords you know inside of our article   we're going to do all of those secondary keywords 
the reason why we keep repeating all those anchor   texts like remember at the bottom of the page 
where i highlighted all of them that's what our   articles are about okay on this site that's what 
our website's about that's what our articles are   about that's what our webs that's what we're about 
right and we're gonna repeat it we're repeating it   all through this website uh and that's the anchor 
text that i want to send over but just make sure   you know like that's what we're those are what 
our articles are going to be based on okay   uh so the only thing i really need 
to add into here is we want to now   get rid of this because we're just 
utilizing that one page so this one here   is going to be consultant seo 
okay now when we highlight this   and we make it a link it's going to the home 
page now so before we were linking out now we   go to the home page okay so consultant 
seo this is what this site's all about okay oh i see it make it i gotta stretch it okay   so with that being said now this is the 
article this should be a different article um i'm not playing with that um i need a so what i like to do is like go seo marketing and 
then just scroll down and look for one like okay   here's one on digital marketing right and 
then it looks like it's a lot of text and   i'll just like take it like this and we'll 
copy it and we'll just bring it over here   and everywhere that it says edit and everywhere 
that it says marketing we'll just put consulting um no it was consulting seo all right so replace them all okay now uh okay now let me just take a look at this for uh okay okay domain naming all right copy all right let's bring that over 
here we're just going to put this into here paste done okay now inside of here 
again uh keeping it on board okay there we go we got a lot of words here 
everywhere it said marketing now we're talking   about consulting seo perfect i'm happy with that 
uh the only thing that i want to do now is uh   consulting seo we're gonna go ahead and point this 
up to this page okay so we have one in the body   we have our map in bed uh going to the home page 
now the only other piece that we're gonna need uh it looks like i did it on here already good 
seo consulting let me just double check this quick all right good consulting seo uh good okay so we have that and then let me just 
make sure i have my big nap good okay uh forms all right so we have the repeat of the nap 
details along with this and all of my keywords   and it looks like we have a lot of the 
anchors okay so i'm happy with that okay good all right uh the only thing 
i need for this is now we have to get   some of our forms onto here and we're 
gonna start cleaning this stuff out   because now we're on the form page okay 
so get rid of this you can leave the map   in beds we're going to change out these 
articles we're going to get rid of this all right okay what did i call it uh property i called 
it form okay oh consultation contact whatever i write i want to make sure it gets 
onto the page whatever yours is make sure you   get it on the page okay so seo consultation 
contact okay we have our maps uh this we want   to ditch it any embeds that you had previously 
from the duplication you probably didn't because   you didn't duplicate everything that i did okay 
but we want to clean this stuff off of here okay   there's the separator okay so this i actually 
want to keep separate so let's cut this off   okay and that's perfectly fine so we have the 
uh insert and what i want is i want to add text   right here yeah and then paste that in perfect 
and then here let's bold this up and then this   is going to the home page right okay so this 
one we wanted to go back to the home page okay all right so nap again uh this is 
on the form page so up at the top   uh this page what we're gonna do is we're gonna 
get rid of the video we're gonna get rid of the uh   well you don't have to get rid of that 
but it's not the primary thing though   the primary focus of this page is the form okay 
um i'll keep that on there but what i really   want is i want to insert the forms right because 
this is the form page so if they're coming here   they obviously want a form right they want to fill 
something out i'm going to give it to them too   whatever they want to fill out i'll take care 
of them i have just the thing i have a form all right so let's hook them up all right they 
want to fill it out i got it and then we we talked   about how the form was set up this is based on 
what's relevant for whatever your keyword is   primary brand name um description we talk about 
it in the training so i'm not going to go over   that now but this is all semantic okay and then 
we embedded two separate elements into here   our video and our slide right or our sheets 
and our video okay but it's it's a form stack   the form isn't really that relevant but when we 
could stack those other elements inside of it   aces right so let's let's keep going on so we have 
this done so this is our forms what we're going   to do is we're going to go ahead and build this 
up a little bit and uh i'm going to keep it on   uh i'm going to keep it on track here we're 
going to put that in the middle so here's our   forms and then they run into our form right 
now based on this too what we want to do   we have our consultations here they can pick 
whatever they want seo consulting forms is   we write about that again now this article 
is different um so what i'm looking for now   is control a we can ditch all of that now what 
we need now is we need a piece of content that's   relevant but from a different market so we can use 
it in this market so we're not duplicating content   so we still have some uniqueness right so how 
we do that the fastest path of least resistance   that i've found is this is a consultation 
this is a contact page right so contact um   i don't know health care okay so 
we want to go to a contact page   this looks like a good contact page um and they're 
gonna be talking about their stuff right so uh let   me see here i was looking for some more text 
in this actually so let's just do a contact us   page right um and let's just see so that's them i 
don't want that so contact pages uh 10 things to   include contact us the white oh the white house 
let's not uh okay i like this let's take this let's take uh let's let's we we can work 
with it we're not gonna i'm not copying   you white house i'm just i'm just 
looking for inspiration here okay   we're going to paste that in okay 
now with that being said let's um why is that so big oh let's center this here let's ditch that actually i i don't i don't 
want to mess with them anyway let's let's move on   let's uh wendy's there we go i don't feel bad 
about wendy's okay so they're not really saying   much here so uh i was looking for a lot of robust 
text okay so if if nobody wants to give it to me   and then i was just gonna swap out their brand 
information with my own but it doesn't look   like i could find it fast so what i'm going to 
do is i'm just going to insert some text here   uh and we're just going to do it uh con i hate 
the right so contact chris palmer marketing um chris palmer marketing for seo consultation information learn all about chris palmer   by contacting chris palmer marketing for 
a consultation i just want to repeat that   okay when you contact chris please 
have your name address phone and best time you would like to speak 
to chris palmer okay that should do   it no what we'll do is we'll just go 
ahead and make that big we'll do 24.   okay um bold that up verbal italicize it okay so 
uh now that's our form page that looks pretty good   okay so that's our pages so we have 
our form now let's go into our slides so the same thing again we're going to 
do our name address phone number at the   bottom but we want to clean the page up 
and then we have all of our anchors uh um repeating so let's get inside of here 
and then we have our links right okay so let's go down here and let's get all these heated up   let me see if i can just do them all 
in one shot which would be super cool i want to see i'm pretty confident that 
i can start getting tested for these um   based upon some other very tiny tests 
um basically two tests on one page   domains just checking to see how it would work 
out but i didn't like go super ham on the testing   are they gonna let me do 
it no too many oh they did okay so they did let me do it 
so i'm totally cool with that um here you know what why do the work i already did it dude is this stuff carrying over um that's kind of interesting to me   let me take a look at something here quick 
okay no the answer is no chris it's not hmm well let's start let's start killing these off i just want this stuff up at the top i 
don't want all this dirtiness down here   i don't i just don't need it um ah stick with me bear with me here i should have made the list already 
but i didn't all right there we go   there we go we're back into my normal 
range here let me just make sure we   have everything here that i need and then 
i guess that's a smaller better list anyway   i mean all the bigger volumes are up at the 
top which is why i sorted it that way but um   i'd like to get tested for the other 
stuff too just to find out like   um hey can i get it to work 
for me here let's let's do this and then paste and then 
apply okay now take all this right click copy or ctrl c okay now let's go over 
here to the slides page scroll down to the bottom and it looks like it has mirrored it okay okay perfect did it mirror it for me that's 
crazy i really like that i wonder what i did here okay hey i guess hey i'm not gonna argue with that 
cool man i'm totally happy with that whatever   just leave that how it is okay so 
this is that okay this goes here   all right so now this what i 
want to do is insert another um   i'm looking for a divider i i think there's one 
in there yeah and then inside of that divider you   can keep it just like that okay now this we want 
to get rid of anything that's non-prominent okay   you want to leave the map in there get rid of all 
these secondary embeds i don't want that in there   okay the map can stay this 
needs to go you're out of here okay this is out of here   okay this um okay now we got to go back to pages 
i need to see what i called it briefly here   properties advanced resources okay now 
we come back down here paste that in okay   up here again paste we're going to make that a 
little bit bigger we're going to make it like   a 48 sounds pretty pretty cool 48 or is that 
too big i don't know we'll go a little smaller   36 okay bring that into the middle this is just 
stuff that doesn't matter okay the video can go   all right this can stay stretch it out over here   okay all right now we have that and that this 
is a subheading we'll just make that text   on the page uh this what is this get rid of 
it i don't need this whatever that is okay   now up at the top uh the title of this 
page is seo consulting resources right   so we want to make sure we repeat that because 
that's the name of the page this is our resources   and then what we want to start doing then is 
underneath here is going to be our slides okay   now on this one we want to take in everything that 
we have that's relevant to our brand business and   service okay all the ones that you've created 
i hope that you've created more than one okay   so we have our slides we're gonna 
stack them all in here okay insert no not that this over okay and then underneath slide um this 
one best okay insert and then slide   and then we have we're gonna put in 
the other one that we created okay okay now we're gonna move this over we're 
gonna take this we're gonna move it over okay so seo consultant best seo consultant and 
then seo consulting okay this is our resources   page okay see how we did that we took everything 
out we're just it's exactly what we told them it   was going to be all right now this we can you 
could move up i could move up and then we want   to repeat it again in the body text okay 
we have our nap information i have my map   embedded right the only thing i need inside of 
here though is i need to get my my maps so my   map and then we're going to do the seo consultants 
and select put that inside of here bring this over okay chris palmer marketing perfect and that's the 
us-based map okay all right you can choose one for   each page that's how many you make inside of your 
stacks right your mini stacks other than the docs   are based upon how many pages you have okay um 
and we'll i'll talk about that uh in a later   video okay so uh let's move on now we're working 
our way through the pages now let's go to video   now uh you should definitely have at least one 
video so this page we're going to keep the same   let me just make sure that i called videos 
let me just double check what i called it   it is videos okay makes sense uh copy we're going to call this seo consulting videos because that's the name of the page um all right now i didn't go out and start 
grabbing uh content yet so   once we do that for the articles then 
i'll be able to go back and start adding   the articles in but i didn't go gathering yet 
okay so for now this is just a placeholder all right all right um get rid of that you can move that over it's hot in here get rid of that uh this can stay this can stay this can stay perfect all right so i have my name address 
phone number uh let me just make sure that   i have everything right um i have my 
anchors i have my links my nap my map oh i want to repeat that uh seo consulting okay so now we've done that 
all right let's move on to our maps page   okay same format properties advanced 
consulting maps okay makes sense uh the only other piece on the videos is if there's anything that's highly 
relevant to your niche okay um you should probably have on on 
your youtube channel your playlists   you can utilize the playlists instead of the 
flat videos for the sake of demonstration i'm   just throwing the videos in okay the main 
objective here is to give you the outline   you can make it as pretty as you want 
but if you can see what i'm doing here that's the objective here okay um so you 
know how it's done all right so this is the   maps alright so what we're going 
to do is we're going to copy this make that 60 you can bring this 
into the middle if we want okay okay uh love seo i do all right so 
seo consulting maps um okay so this we have this um we can get rid of you can leave those there 
all right so let's paste that in there make this this make this large 
make it a 60 center it okay um all right uh that's perfectly fine uh it looks like i was hiding 
some text in there that's fine   that can stay there that can stay there we have 
our map here um this we want to add in here   okay in our body text we need 
to make sure we repeat it again okay okay okay all right maps and then we have to 
start inserting our maps into this okay so these are my maps um going to put them all into here okay so that's that we have our maps inside of 
here uh we want to go out to here go over here we're going to go to google and we're going to 
go from pick your city right so just to give   you one example so you know what to add 
in here i'm gonna add one so let's do um uh i forget the name of the company i forget 
the name of the company let me see here uh   consulting near me i'm probably 
gonna be first but that's okay seo consulting near me i'm not first wait what vpm am i on uh your business profile that's not what i 
want though internet marketing uh seo near me uh man that's not who i'm looking for 
man where are they i guess it doesn't   matter let's just pick one so one digitize okay that's not who i'm looking for 
though so that's that's that um this isn't what i need either let's do i'm looking for a directional 
map if you're wondering okay that's this i i don't i'm looking   there's a really big seo agency actually 
here in pa that's pretty close to me   i know the guys they're they're pretty big i'm not 
gonna mention them but they're really close to me and i like to build out either competitors to you 
or you could start picking your locations right   um so for this one what we're going 
to do is we're going to come over here   and then what we're going to do is um where is it here is it under options it's been a minute since i added this in here where is that button at i'm looking for a 
button your places contributions timeline ah   okay there it is wait was it under options how did i miss that the first time that's the 
first thing i very strange you're you're a   silly man chris you're a very silly man so you 
see how we grab those see i always see these   i see people teaching it wrong right this is 
this is massive to share publicly for you guys   i see everybody doing the my maps no go grab the 
directional requests from google and embed those   right and how do we know that this is viable right 
how do we know that this is the right thing to   do chris right because i get these questions let 
me show you how i know right when you go to your   google my business and everybody has 
a blueprint to their business right everybody you go to your website for the dot 
business site and you see this thing right here   if you scroll on down uh oh it show it won't show me on this   this here you have to go to the 
live link here let me go to the um oh it's chris palmer okay makes sense uh did i type it in wrong give me the freaking link so 
i can show you guys what it is   i thought it showed me in here too i don't i 
guess it doesn't show you when you're on it here ah knucklehead i must have typed my own thing 
wrong but if you scroll down to the bottom   see where it says get directions this is 
all i wanted to show you when you click on   this google takes you right to the directional 
request so how do we know that it's valued well   google told us you know what i mean so i hope i 
hope i this video this video is coming down so i   hope if you're here live and you saw that that's 
that's a tip for you guys a big one okay and then   start going through what are the locations and 
where are the main competitors up at the top   i want to we want to showcase from them to me 
from them to me what locations am i targeting   from there to me all right bro all right cool 
i'm glad i'm glad i could share that with you all right so um that's that i just get people ask 
me well why why that right so i want to make sure   that i can okay so inside of our maps page we 
you want to go and gather up your competitors   and then the locations that we want to target that 
are most prominent to you so for me it's it i'm   i don't care right i i'm a digital 
business but you might not be okay um   so yeah like i i went in here and 
stacked these up oh wait not this one that is our good friends um   okay so let me take a look let me 
think to myself here uh let's insert uh an in bed and then we'll just add in a couple of these okay actually i should do um like pennsylvania to me that's a better one right 
so i'll probably i don't know i might spend some   time and do like this so we'll copy that and we'll 
bring it over here and we're gonna embed that okay now we have driving directions directly on 
the site right that's crucial very important the   my maps are cool but they've been devalued over 
time right so i want to embed google into my site all right i and um nobody shares it that way i'm 
not sure why but i'll go to sites and   i'll see others doing it that way 
right this is this this blows my   mind right this video is coming down 
so i don't mind sharing my thoughts i'll see some doing one thing right 
showing one thing but then doing another   why don't you just show what you're doing right 
um it's an interesting thing uh so let's let's   let's take it here so what we want to do 
is we want to do um from seo consulting right here fifth ave brooklyn 
that's my other location um we want to embed that well it's going to be another 
location all right embed map   copy html bring that over here embed code 
paste and consult i have a a location there um all right it won't let me okay i thought i 
would stretch dynamically but that's okay   all right cool all right so we've gotten that 
underway we have our videos we have our maps taken   care of now last but not least is our articles now 
this is an important uh step and and i know this   is running quite long because i'm chatting and i'm 
i'm kind of taking my time here but the last thing   which is the most one of the more important 
elements is the last piece okay and and this   is set up like this so this is our central hub 
okay now this page is clean other than the maps   okay so what we're going to do on this 
page is we're going to clean it all up   and i named this the seo consultation 
tips so this is still the seo consulting tips how come i didn't name an seo consulting tips why did i name it consultation silly silly chris my son says 
silly dad silly silly daddy he'll say silly daddy he's so silly all right so anyway here copy that and then 
bring this into here right um bring this up   we're gonna make this big right we'll 
bring it in the 48 we're gonna level   it out this design doesn't matter i'm 
just i'm just doing it for me heading   oh i have two of them see that's another silly 
move okay so uh title seo consulting tips uh and then we have our heading title heading and 
underneath the text which the text is actually   gonna be uh anchor links to our articles and 
i'm gonna we're gonna we're gonna walk through   this this is an important step okay um we have our 
actual in bed we always want to give credit back   to this always right that's on every page same 
with account you don't have to embed the calendar   on every page but it can help with crawling 
okay so that's why i do put it on the home page   you can put it on all the pages i took it 
off a lot of the pages but you can leave it   that's completely up to you um i like to embed 
the calendars uh i noticed big this actually   happened many years ago actually i stumbled onto 
this a particular person i stumbled onto this not   it was crazy i was working on a particular 
client's website and i noticed when i was checking   crawl stats right before this was before cons 
right so anyway so i'm checking the crawl stats   and what i realized was wait a second i'm i'm 
almost always getting crawled whenever there is a   an event initiated from the calendar so i just put 
two and two together and i was like you know what   when i since it doesn't matter how it looks i'm 
just going to use this all the time because it's   hard to quantify unless you're plugged in but if 
you go check is you could plug these sites into   uh analytics you you'll see it you know what 
i mean so try it out enjoy it um don't get too   crazy don't schedule it every day like i don't 
teach it that way i wouldn't do it that way   because i think that there's definitely 
diminishing return with anything um so it's up   to you but i i wouldn't and plus we don't want 
to you don't want to utilize too much resource   that's why i don't use 
scripts you know if you don't   the last thing you want you know just you can 
do whatever you want but it's not how i do it   all right so we have our hot links let me make 
sure that these are right okay because for some   reason it was using something else and that 
was making me very sad all right so that's done   okay that's done uh we have the divider 
that's done name nap okay uh this is inside   of here seo console and this is the subheading 
consulting tips and then you can again we can   we can make it look real like we care i guess i 
don't know make that bold okay now inside of here   um is where we have to get important now the 
articles are based on the keywords that matter   most to you so remember when we just cherry 
picked these and we we went over here uh oh i was spinning up something okay uh 
drive stacks training okay so seo consulting   um so in in all honesty probably i'll 
probably just take these high level   keywords here because i know that 
these are the most volume keywords so here we'll just copy this okay we'll 
bring it over to our notepad paste it in   make it large scroll to the bottom these 
are from high most volume to lowest volume   right or most relevant to least relevant to the 
primary keyword depends on how you look at it um i really want to strip the 
locational data out of here but i won't we'll just base it on volume here 
let me just see here how much more is there okay i think we ought to uh we're gonna i hate to do 
it but we gotta do it right all right let's do it together why not okay done no yes no yes yes yes uh no no ah no nope yes no 
no yes yes yes yes yes no no no yes yes no okay i should probably grab them all by the 
time i'm done with this little list here   uh e-commerce good enterprise freelance vegas 
sas is fine uh e-commerce not so much actually   if i'm being 100 honest not really a i'm more of 
a local organic google maps kind of guy you know uh sas i've worked with sas all right we can 
do wordpress that's fine consult now seo   services great all right seo services 
consultant okay that works out good   uh and i saw some really good ones down here below so we'll just go right down to that one i see 
that said consultancy and then we'll call it a day   with this alpha no no that's fine i like to pick about 20 or 30 of these if you're 
wondering if hey chris if i had to come up with   a number of these how many would 
you do i mean realistically so   that's what we're gonna do together right now uh um let me see here all right 
so that audit honestly do it   um no i'm not in india nothing 
against india just i don't do it okay   so i saw something down here consultancy but 
it must be so low volume that it didn't matter   i'm not too concerned with the bests and the tops 
and all that stuff i mean i like to use them but i know they've been slapped recently for doing 
that so i don't want to be slapped anymore   i've been slapped enough by google in my life 
all right so now we have this is our articles   right these are our articles so these are our 
highest volume and you can add to this as time   progresses on uh these are this should also be 
what the anchor text consists of right i've used   all of them only because i want to see if i can 
start getting tested for them like i was for the   folders but i stopped changing the folders and 
i want to see hey if i keep if i keep swapping   these out like okay here's this list okay we'll 
make a new list i'll make a new list will i keep   getting tested or does the anchor text not work 
so i'm just interested in that how that works   so with that being said we know that these 
are our articles we already did seo consultant   consulting um so those probably 
um will just make best and top   uh but we're not going to go anymore with the best 
best best best best because we're not you know i   don't again i don't want to be slapped around 
by google too much all right so now we're going   to come in here to our tips and then we already 
know what it's going to be we already know that   hey what are my articles going to be 
so we have our seo consulting tips   and then we know that we're going to make um add a 
sub page and that sub page is going to be based on these so what we're gonna do is we're gonna 
do oh wait you know what so here let's go   so we are done here so here's our 
consulting tips this looks pretty clean   i think what i'll do here is duplicate and then when i come inside 
here i'll just do best best   right and then inside of the body text 
best so that should be title heading and the subheading is best okay now this is all right i gotta do it off of there damn 
it i hate to do that all right delete   seo consulting we're gonna have to do it off 
of here so let's just do this as a sub page   we know it's gonna be this we know it's gonna 
be this and done okay so best seo consultant um and then uh insert title we always want to make 
sure that we're using the heading best same thing   again best and then after that we're going to do 
text subheading and we repeat it one more time   and then one more time after that 
which is going to be normal text   we want to repeat it one more time okay so 
best seo consultant all right so we're not   going to create every i'm not going to go through 
this entire process but then again we have our   just so we're all on the 
same page here uh where is my how come on my sub page that i 
created oh because i know why   okay so now we want to make sure that we 
get this set up properly so let's do um we have to set this up because we're going 
to duplicate the sub pages but we're going   to change out what they're about okay 
so we're going to do uh in bed and uh   no we're not gonna do it in bed we will but not 
right yet we're gonna do youtube video search all right so i'm gonna have to come over here 
let's go to youtube seo consulting crisp palmer   okay so we have this one okay 
and we're gonna take this copy   and we're gonna bring it right into here paste okay that's the one select and then uh what i also need is i need my map so i want chris palmer marketing yep that's the one yep select make that all the way across right to 
there excellent 30 west broad street no that is not the one that i want 
let's just do uh let's go out here   to google we're gonna do uh chris palmer 
marketing we're gonna go over here to maps we are going to go to share and embed and grab   okay come back over here because again we're 
setting this up to create um duplicates but   we're going to change out what they're about 
because we want to make this highly semantic   right so now we'll insert that okay that's 
what i want i i wanted to read the whole piece all right we need to change the 
code briefly to about um 1200 next   save okay i think that should do it okay uh this here all right so we have that we have 
that we have that so we have the map   that's the only other thing that i really wanted 
on the page um along with the name address phone   number the links to all the other documents and 
then all my anchor text yet again uh but we want   to come to our pages now now we have the best what 
we're gonna do is we're gonna duplicate this page   and we're going to follow our list 
template okay so now we're going to do top we're going to paste it in and we're going to go 
to top done okay now it's top now we're going to   duplicate this page we're going to come over here 
and we're going to do seo consulting services   copy paste advanced paste now when they come 
get the snapshot of this site what's it about   right i mean it's pretty pretty darn obvious 
um what this site's about okay so these are our   tips on organic seo consultant on everything 
it's gonna be everything okay so let's bang these   out quick uh again this this video will come 
down if you have if you have any questions um uh um okay delete delete delete okay okay so that's organic all right 
so let's just keep going here copy okay so duplicate bring it over here we did organic now let's do 
local copy paste done duplicate okay let's make this small bring 
this over here give me this okay   so we did local we're gonna do the near me now paste and done duplicate the 
page consulting company now done duplicate professional seo consultant done marketing consultant done best we already did technical okay i think you guys get the point um duplicate done let's get this one in there 
copy and duplicate done this one done duplicate done duplicate done services heck yeah duplicate and done okay we're gonna do one more uh seo that's a big one and then this 
duplicate and done okay now i'm done okay   now let's open this up and now now we can see we 
have our list here and then we can close all those   out okay so then when we come over here we can see 
that we our drop down is nothing but just primary   after primary big words right you can stuff in as 
many as you want you should fill those pages out   with actual articles spun the homepage needs 
to be unique so that's gonna really wrap this   up um i've walked through all the pages the 
layout the setup all right if you have any   questions feel free to go ahead and ask i don't 
know who this dude is oh it's an ad um okay uh   and that's that okay um so let's go 
to publish and see how this is looking   we'll come over here and we'll take a little look 
and we'll see uh sites view oh copy and let's come   over here and let's have a little lookie we'll 
go to seo consulting okay we have our layout okay consulting seo again and then 
seo consultant forms we have our forms   right we have our slides this is our slides 
page right our videos we have our videos page   okay we have our maps and i know this took 
a lot uh time but it'll be inside the pdf   um and then here's the tips okay and then we have 
all of our primaries inside of here these are all   very relevant to the primary search you know when 
you're inside semrush and you put in your primary   you come over to your side these other keywords 
these are your co-occurring keywords right these   are relevant to the word consulting that's why 
they're secondary right when you're looking to   the left inside of the broad match section it'll 
just have words but those words are actually   right in here services the word organic the word 
professional the word marketing the word right   you get what i'm saying it they're all listed 
there and these words are up at the top   how do i know that because these are the ones 
with the most volume this is what everybody's   targeting these are the words that are repeated 
consistently that's exactly when they come to   this site to figure out we want them to know 
now i know i did this about seo consulting but   note um that's what it is now there's a trillion 
seo sites on there so the chances of this ranking   are about this much but um as we'll as we get into 
the next training i'll show you how to send 2.5   million links uh to the stack and then we're 
going to send an additional 2.5 million links   to this site and then i'll show you where 
we i need to send the more powerful links   how we would go about that how 
we're going to do some embeds there   and that's another piece that i 
forgot to take care of okay um ah i'm i forgot a crucial step speaking of because i as i always started 
to talk about the links and how we're going   to pass the power there's one 
more thing that we have to do all right it's called a a hidden um it this is i 
i don't mind sharing this so src so i hidden src   iframe okay so this is like the last 
thing right and maybe i shouldn't show   this publicly but this is one of the 
next pieces so what we want to do here is we're looking for the hidden code and i have it   written down on my other computer but 
i just want to grab the code quick that's not it as soon as i see it i'll know 
what it looks like i i don't recall where   the parentheses are or the quotations are 
um but as soon as i see it i'll remember that's not it that's not it all right i forget exactly what the uh this looks right yep it's this one uh how was it done so the src oh it's display none see i wasn't sure about 
this part here like see the quotes this part   over here i i get the in bed part i i forgot this 
part here i'm sure i'll get lashed for that i'll   get my lashings but it's only a search away if 
you ever forget just how do you do that again   it's hard to remember everything you know 
what i mean like i'll go completely insane   if i had to remember every single thing 
i know that's one of the things maybe you   should remember off the top of my head but 
oftentimes i i really don't so let's insert   a embed code here what are what are we what are 
we doing here so we go to the home page right and then like just pick a place um i think i 
already have it on this page um let me see here   let me look around oh this looks like 
maybe it was one of them so what we're   going to do is we're going to uh come on down 
to here and then we're gonna embed embed code we're gonna hide it and we're 
gonna put it right about   here and we're gonna do chris palmer marketing 
dot com right next it should show nothing   perfect and done all right so now we have we've 
embedded your website into the google site   right um but nobody can see it but it's there 
all right so now we got to go into the pages   oh oh oh because i already 
did the work grab this copy and you want to do it on the home page okay 
and then all the relevant pages right so like   not necessarily these but when you spin up your 
articles or maybe you don't want to spin them up   maybe your maybe their unique spins whatever the 
case is but these pages that are all about your   co-occurring keywords and your most semantic 
keywords that have the highest volume that   you would love to rank for all of them because 
that's why the articles are here they're semantic   they're the most relevant they have the most 
volume they're the best right um these are   the pages uh that we want to make sure we get 
that embedded into okay so inside of here okay so i won't do it on every single one uh just for 
time but uh best top um seo marketing consultant we'll do it on this page okay so a hidden 
frame uh just because you know you don't want   everybody to see what you're doing or what 
you're up to and make it small you can hide   that's one element that you can hide uh that's 
up to you though okay so we'll publish that   but definitely on the home page why because that's 
where we're gonna send a majority of the links   and the the frame is like a it's 
like building links to the site   without building links to your site you 
know what i mean so that's why we do

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