First SEO Project Strategy: Where and How to Start? – SEO RoadMap 🔥
Do you know where the biggest problem in learning SEO is? We have so many theories, whether we see on the internet or there are many people who tell us but when we talk about real life, no one tells us how to do the work and I think you will all agree with me that practical knowledge is as important as we should know the basics of SEO So in today's video, the most important part of the practical session that whenever you have a SEO project, how to start it? That is, what will we do first, then what will happen, then how will we plan it? I will discuss all these things with you in today's video and the basis of this video I have taken from our agency which is one of the leading digital marketing agency in India So whatever practical experience I have got, I am going to deliver this video content according to that Hello everyone, I Harmeet welcome you all on WSCubeTech channel So in today's video we will talk about whenever you have a project of SEO, what will be its outline? Or I say, how do you start an SEO project? How can you start and execute it? By the way, this is our complete course where I will teach you everything related to SEO So make sure you subscribe to the channel and you will get the playlist link from the description box where we bring two videos for you daily, so you will get two videos in the same playlist daily So make sure you save that playlist too So let's talk first, how will you get this project? See, if you work in a company, you can handle the digital marketing of that company yourself This can be the first point The second point can be that you are not a company but a digital marketing agency You join, so you will get different projects in that agency and you will be given to work on those projects So you can get a project from there The third thing is that you can do freelancing I will definitely bring a video where I will tell you that as a digital marketer where you can pick up freelancing projects from So you can handle someone's freelancing project Or if you need a project for practice, you can make a dummy website and start your work, you can get practical experience So you will get the project in some way Now when the project comes in our hands, what should we do first? So the first goal of yours will be to understand the niche of the project you have got Understand what is that business about? What are the goals of that business? What does your client, the owner of that business, expect from you, the SEO expert? Apart from that, what is the target location? It is possible that a client comes to you and says that I want a particular, for example, I take the example of Delhi He says that I only have to boost my business or rank it in Delhi A person comes and says that I want Delhi and Mumbai, two cities, that is, two big cities can also be I have to target Delhi and Mumbai Or if we talk about a particular state, for example, Rajasthan, then you have to rank in the whole of Rajasthan Or a person says that I need ranking all over India Or a person says that I have a blogging website or I have a business that I can deliver anywhere in the world So what will you do? What will you do in the all over world? Will increase its ranking Along with understanding the business, we will also see that the current position of the website That is, what is the current ranking of that website? Apart from that, what is the current traffic? Because how will you compare? Suppose you are working on a website, it used to have 200 traffic per month, you have increased it to 2000 So how will you prove how much growth you have brought? So even before starting the SEO project, it is necessary to analyze the performance of that website So that when you bring a good ranking, bring good visitors, bring more traffic to the website So you have something to compare When we have complete knowledge of the business, we understand what that business is about What is the OP of that business? That is, what is the strongest point of that business and how can we plan for it? And especially in SEO, our next point is keyword research To find keywords related to that business That's why I said targeted location is very important Because we will research the keyword keeping the targeted location in mind I will bring many videos for you on how to do keyword research I am going to get you keyword research in depth in many ways So make sure you subscribe to the channel After keyword research, you see that every company has a different way Some agencies, if you work somewhere, then keywords may be sent to the client for approval So you will either send it to the client to choose the keywords Or you can't send 1000 keywords to the client Out of that, we selected 10 keywords and we thought that these are the best keywords You can choose from that But this approach is not followed in many agencies The SEO expert, SEO executive or SEO manager does this work himself He selects the keywords himself and suggests the best for the client So our second step is keyword research When keyword research is done, then we do the analysis of our competitors Suppose I have a designing showroom and I bring its website to you And I say rank it And I say it should be ranked in Delhi So which other designing showrooms are there in Delhi? Or which designers are our competitors? Or whatever keywords we have selected, they can rank them Or they are ranking So it is very important to do the analysis of your competitors I am going to tell you a lot of tools and methods to do competitor analysis In this course So make sure you subscribe to the channel And in competitor analysis, we will know how they are optimizing our website What is their OP, what keywords are they putting And basically what is their approach, we will get some ideas from there After competitor analysis, we will start our SEO process The way is that both on-page and off-page are done at the same time on the website But suppose you are a one-man army That is, there is only one person, 16 people who are handling that project So what will you do in this case? First of all, we will work on content optimization We will start SEO on the page that is in our control And along with that, we will also create off-pages, that is, our social links, our backlinks What will we do on the page, what technical points will we cover What will we do on the off-page, I am bringing a lot of videos for this As I promised, I am not going to miss a single thing I will tell you everything, so stay tuned with us After doing the on-page, off-page technical SEO well You will now go to the data How much progress have you achieved What have you achieved, how many visitors have come to your mind How much conversion has happened, that is, now we will focus on analytics And according to that, we will make our next strategy That is, basically now our work will come That whatever ranking we have achieved, maintain it and keep it growing As I always said that SEO is a process That is, it is not that once you have done SEO and left it, the work is done SEO is a continuous process So you will tell the client again and again that SEO is a continuous process And if you are in this ranking, suppose you are in the first ranking But staying on that first ranking for many years This will be our main goal Until our brand is not made, people only know about our brand Till then we have to keep doing SEO Now how to maintain data, how to monitor How to use analytics to make a strategy I am going to bring a lot of videos for this too So here I have given you an outline How you can start a SEO project and give the best results to your client Now in the coming videos, we will talk about everything that I have discussed in this video Apart from that, we will talk about many other things, many other factors So make sure you subscribe to the channel And if you have any doubt or problem, you can tell me in the comment section Also, please like the video if you have learned anything Thank you so much Music