SEO For Bloggers: 6 Proven Ways to Increase Your Website Traffic For FREE
the purpose of seo is to position your website on
the internet's most valuable real estate which is page one of the google search engine results
and with justification according to brafton 95 of people never look past the first
page of results when searching if you're anything like me you're aware that
there are numerous tactics available and you're unsure which ones will work and which ones
will waste your time however what if you're doing everything correctly but still seeing no
results here are my six tips for optimizing your content for search engines to give you the best
possible chance of ranking and increasing traffic one find long tail keywords if you've recently
launched a blog and are just getting started you should focus on the low hanging fruit this refers
to the keywords that receive less traffic yet for which you can rank effectively with quality
content because a new blog lacks the authority of an older more established website the more
difficult the keywords are the longer it will take to rank for them take note that i did not
state you will never rank for it that is not to argue that once you've identified your keyword the
best strategy to optimize your blog posts is to pack them into as many paragraphs as possible
kindly refrain from doing so these days this technique might potentially have a detrimental
effect on search engine rankings always keep in mind that you should write for humans first
and search engine algorithms second therefore if you are a new blogger the optimal keywords to
rank for are low competition high search volume high click through rate and how do you come
upon these keywords at the moment i recommend kw finder it is excellent for quickly assessing
a keyword's difficulty to rank foreign of course it's search volume kw finder offers a 10 day
free trial which you can do up to 10 daily searches before requiring you to subscribe to
their paid plans however if you're serious about improving your keyword research and gathering
as much information as possible i strongly recommend semrush this seo tool will elevate
your keywords to new heights and either one is an excellent pick naturally you get what you pay
for therefore if you want to maximize the value of your keyword research and gain an advantage
over your competitors semrush enables you to go deep into your competitors indexed web pages this
is an excellent feature to have because it allows you to see exactly where your competitors
are being referenced and then do the same 2.
Add keywords into your article the days of
stuffing as many keywords into a new blog article as possible and having it rank well in google
are over often it would make no sense at all this practice is referred to as keyword stuffing today
it appears as though their algorithms have been fine-tuned slightly and they will now penalize
you for keyword stuffing your blog content fortunately for readers the focus has shifted to
user intent with that in mind here are four of the best places to include your keyword phrase
in a blog post to enhance your seo rankings one in your title the title of the blog post
also known as the headline or meta title will be the first item that search engines display in
their results pages therefore this must be what your visitor is seeking and will desire to click
on your post this should ideally be between 50 and 60 characters in length any longer than that
and google may take off portions of your headline additionally to assist with this attempt to place
your keyword as close to the beginning as possible rank math can help you with this it
will inform you if you have included your keyword in the title or not as well
as show you how it will look in the serps 2.
In the meta description the meta description
is the text that appears beneath the title and organic search results because google
does not always include this piece of content in its search engine results pages i
recommend including it regardless while this section is not as critical as the title
it must nonetheless be of interest to the reader this is an excellent technique to
set yourself apart from your competitors if you omit a meta description google will create
one for you the bot will extract it from your text and place it in the area that it believes your
webpage is about it may make no sense at all but take the time to include one the description
should be between 150 and 160 characters in length and as with the title having the keyword towards
the beginning will yield the best results three in the url search engines are intelligent
and read text rather than a random collection of letters and numbers the good news is that you
can have your url read whatever you want my recommendation is to keep it short and descriptive
this is an easy method to incorporate your keyword four within the content this should come as
no surprise to you if you want to rank you must include your keyword in the body of your text
simply keep in mind that it must make sense first and foremost and avoid going overboard keep your
target demographic and user experience in mind the more individuals who appreciate your content
the longer they will stay on your website and read its pages the benefit of increased
engagement is that it lowers your bounce rate this sends a positive signal to google which will
reward you with higher rankings when it comes to content creation appearance and readability are
critical here's how to properly employ h tags in order of their importance and usefulness to seo h1
tag this should be used just once and is typically reserved for the title of your blog additionally
you may hear from other seo professionals about the importance of employing a title tag this is
a straightforward html code tag that appears on the search result page h2 tag these are the
cornerstones of your position as you can see from this post i use h2 tags to categorize all of
my blog posts these are critical for google seo today it enables you to have both short and long
tail keywords for which you wish to rank h3 tag this is a sidebar to your h2 primary topic i've
converted the gold headings in this post into h3 headings again here is an excellent opportunity
to include relevant keywords if desired h4 to h6 tags these are primarily used for
formatting and presenting your content they have the least impact on on-page seo 3.
Great content
to begin let me state that if you believe you can write a 10 000 word post full of irrelevant
nonsense and expect it to rank number one on page one you are mistaken regrettably that is not
the case you do not need to write as much as that indeed if you can write an average of
more than 2 000 words for every new post you will exceed the average for page one which is
1447 words therefore while the adage content is king is true the fact is that excellent content
is king you must write with the user in mind answer the question directly but then expand on
it in the body of the post by providing in-depth and well-written information you may add value to
people's lives four create a link billing strategy did you know that google places a premium on
linked keywords true keywords that are linked together carry greater weight or authority
than keywords that are not linked together however avoid overdoing it and linking every word
there are three ways to include a link in a post anchor text hypertext links to other content
within your post in the same vein as a table of contents this is an excellent seo tactic
for establishing early links to your keywords internal links these are hyperlinks that
lead to another page on your website internal linking is a technique for increasing
your on-page time by providing more value to readers in what you believe is relevant content
and on which they can find additional information external link points to another
website this may come as a surprise to some but it is critical when you link to high
authority websites you can potentially increase your own website's credibility and authority
as the serps will associate the two websites backlinks backlinks occur when another website
includes a link to yours we discussed linking to others previously nevertheless when someone else
deems your work worthy of a link it is viewed as a vote on the internet when it comes to rating a
single blog post google and other search engines consider backlinks building links is the second
most critical aspect of your content marketing plan behind providing content for your site
several methods exist for obtaining a link from another website including the following 1.
Guest
posting 2. create shareable content this might be in the form of evergreen content or a case study
and will drive long-term traffic to your site 3. outreach you contact other bloggers and
inform them that their site contains broken links you then recommend your in-depth post as
an alternative four create a google alert for the website name mentioned you'll be notified
whenever it's referenced anyplace on the internet verify that a link to your website has been
placed if they do not you may always request that they link to a single page 5. link
exchanges this method of building backlinks is extremely prevalent you promise to link to a
website that contains high quality information and they agree to link to yours when it comes to
requesting links it's always a good idea to start with a personal message and a relevant dialogue
before requesting things believe it or not few people do this and most if not all of these emails
are promptly deleted 5.
Optimize your images search engines lack eyes they rely on the words
in the description to determine what the image is now before you become keyword obsessed and
begin filling your image alt text with a slew of keywords there is a trick it is to write as if the
description is being read by someone who is blind so if the phrase is useful and optimized the
google image search page will also show it in the images portion of the search results
watch my video about image seo to learn more 6.
Build an email list what does having an email
list have to do with search engine optimization to be honest i believe that having an email list
is critical it is a list that no one can deprive you of what if google were to go offline tomorrow
or your website perhaps even your social media apps you may always keep your readers informed
about changes to your website by including links to your email list once they've been added
to your list you can direct them to certain sections of your blog this demonstrates that
you're interacting with your audience and may have an effect on your seo nowadays people rarely
readily give their email addresses it's analogous to divulging your phone number during a date they
will almost always demand something in exchange it may be a free handbook a one-page checklist
or a brief seven-day course in this situation conclusion i hope that this beginner's guide and
seo tips have helped you understand how to attract website visitors even if your blog is still in
its infancy the critical points to remember are as follows conduct extensive competitive research
to identify topic ideas that could benefit from a long tail keyword utilize graphic elements
to break up long stretches of text appropriate on page seo using headers excellent content
and links are the foundation of seo success this however takes time in my opinion the effort
is worth it the efforts you make today may not be recognized by search engines for up to six
months so be patient avoid being complacent persevere and keep in mind that you're in it
for the long term what other seo strategies have you implemented kindly inform me in the
comments section below thanks for watching foreign
