Google Ranking verbessern [SEO 2021] – Welche Fehler Du in deiner SEO Strategie vermeiden solltest!

Google Ranking verbessern [SEO 2021] – Welche Fehler Du in deiner SEO Strategie vermeiden solltest!

Hi! I'm Alina, Online Marketing Manager at Ambient Factor User Experience. At the latest with the introduction of the Core Web Vitals as official ranking factors in 2021 , it should be clear: Optimized for your users and not for search engines. Keyword stuffing A Seo went to a bar, a restaurant, a pub, drank a beer, a coke, a soda, you can tell. More is not necessarily more.

And keyword densities of 10% and more are utter nonsense. duplicate content. Content should be unique, should be great. Make an effort. Be a unicorn Invisible text, invisible keywords, white on white shouldn't really be an issue anymore , but it still is. Sounds wrong, it is. Don't hide any text on your pages. Mobile Only It's 2021 Everyone should be aware that websites have to be responsive, that they have to be optimized for mobile devices and start with your optimization from Mobile First. video content. Oh wonder! Youtube is the most visible website on Google, ahead of Facebook and Wikipedia. Still underestimated: video content. Offer your users snackable content in video format User Signals. User signals are often still ignored.

In doing so, they say so much. The bounce rate, the click-through rate, the length of stay on a page give a deep insight and it is very easy to optimize your page accordingly. Zero Click Search An increasingly common phenomenon that many SEOs take for granted. But it doesn't have to be. Go to Long Tail Keywords. Optimize your content accordingly. Get people clicking on your site again. Link purchase or link building in the worst case with no follow links will bring you nothing. Google recognizes that. Rely on high-quality links that you honestly deserve. Google updates. Google rolls out a new update every few weeks. SEOs panic. Exchange ideas in forums. Who is affected? Who recognizes the first signals? Just leave it alone. Concentrate on yourself and your content As long as you are not a black hat SEO , the chances are quite good.

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