How to Use Pinterest for SEO on Google | Rank your Pin #1 in Google SERP and Get More Traffic!!!
Can Pinterest help you get better
rankings in Google search results? Oh yes, it can!
I want to apologize right ahead for my unusual voice today – last week I had a
bad flu and a sore throat and I hope to get better today I actually did but it's
not exactly my usual voice so here you go hopefully I will manage until the end
of the video I talk a lot on this channel about Pinterest SEO or search
engine optimization to help you rank your pins higher on Pinterest but did it
ever cross your mind that great results on Pinterest can often help your site
get better positions and more traffic from Google as well well today I will
tell you how Pinterest can help you with Google SEO and how you can use Pinterest
for SEO on Google to drive even more free organic traffic to your site. Hi! I'm
Anastasia of AnastasiaBlogger.com I'm a Pinterest marketing expert and you can
expect to see my new Pinterest tutorials on this channel on Thursdays if that's
exactly what you were looking for then hit subscribe and don't forget the bell
button to get notified when my new videos go live so how can interest be
useful when you're thinking to improve your Google SEO first it's a fact that
every pin that you save from your site is essentially a link to it right and we
could even call it backlinks to your site and if you know a little bit about
Google SEO you know that links from other sources can increase your site's
authority and rankings on Google but it's also a fact that links from most
social media platforms and even from a lot of forum sites cannot pass any link
juice because they're so called nofollow links just like Twitter and Facebook
Pinterest backlinks are nofollowed then why in the world I even mentioned links
from Pinterest as an advantage well there is another thing that aiming
Google SEO specialists knows about it's the fact that Pinterest links are
sending you referral traffic so when you get visitors from Pinterest it's not
only great for your ad income as it is it's also an additional positive factor
helping your rankings in Google instead of pure speck
halation I want to show you a research made by cognitive SEO it's a company
that builds various tools for SEO professionals and agencies and they
found a correlation between high traffic and better SEO performance so the more
traffic you can generate from sites like Pinterest the more likely you are able
to increase your organic search positions in Google obviously to make
Pinterest useful you need to get a lot of traffic from Pinterest to your
website and in this you can count on all my tips I shared on this channel first
and foremost I would recommend you to check out the video about increasing
your click-through rates for from your pins a common problem beginners have on
Pinterest is that they get some impressions and sales but they don't get
enough clicks meaning no traffic to their sites and I will give you a link
to that other video and it will help you solve this problem it will be in the
info icon in the top right corner and also in the description below this video
you also have to work on Pinterest SEO meaning optimizing your pins for
Pinterest to get more traffic to your site passing through your pins
my signature course dangerous SEO traffic secrets is all about it if you
want to master Pinterest SEO I will give you a link to the course in the info
icon and in in the description below this video did you guys notice that my
channel has passed the mark of 10,000 followers last week this is insane I
cannot believe that 10,000 people voted to see more of my videos and I'm so
happy the channel is getting so much positive feedback this growth would be
impossible without you because of your comments because of your questions likes
and because you subscribe to me this channel continues growing and helping
even more people and to give you back I'm making short shoutouts for the best
commenter in each video here is what Rebecca from restyled homes said I run a
decor blog and paid hundreds of dollars for a course on Pinterest it's not my
course by the way she took another course after seven months of being on
the platform I didn't believe my account had healthy growth for the work I was
doing I reached out to many professionals who told me it just takes
time Anastasia reviewed my account and
confirmed the problem was that I had converted an existing business account
from another niche which is not recommended my new account is already on
its way to outperform my previous set up in just two weeks
Thank You Anastasia well thank you so much for the update on your progress
Rebecca I was truly happy to see your comment under my latest video and I will
be sharing the best comments in every week's video so if you have something
positive and inspiring to say and you want to get a free shout out on my
channel just leave your comments under my latest videos all what I told you so
far was related to this backlinks and referral traffic factor that can improve
your positions in Google indirectly but there is another very important way you
can get more traffic from Google through your pins it's by ranking your pins in
Google yes you hear me right unlike with other social media Google seems to have
surprisingly great relationship with Pinterest I really have doubts you've
seen a lot of Facebook posts on Google even from public pages but with
Pinterest it's a whole different story let me do a quick search on Google for a
few keywords and I'll show you what I mean we're checking out DIY home decor
keyword I have a free Google Chrome extension called surfer that shows me
the keyword search volume monthly and I can choose the United States as a
country here so just let's have a look at the search results we all know that
they are more or less personalized but actually I'm not even logged in to any
Google account at the moment so we are looking now at search results for this
keyword and at the beginning we have some YouTube videos we have some
websites but a pretty high in the search results one two three the third
basically in top three we have a link to Pinterest page what it opens here
it's a board on on an account someone's account that is all about the with the
board is called DIY home decor and that's all the pins that people can see
they're coming from Google search results and they're driving this this
this link is driving a ton of traffic to the account on the owner of this account
it's not the only result that we have we have heat over here almost so in top 9
we have another link to Pinterest we can go also to Google first link it was a
link to the to Google Images and we'll see here that at least several results
will be linked to Pinterest so this pin this is a pin and it goes directly to a
pin image on Pinterest then let me see the second row another link to Pinterest
over here another link I've seen here another one and so on so another link to
Pinterest and another link to B so on every line I'm in search results in
image search results at least two links are going to Pinterest and so that you
don't tell me that I just found once specific keyword and showed you a lot of
results for it I also remembered we are almost approaching Valentine's Day and
so I searched for printable Valentine Valentine cards and so in the search
results in top 10 results we have at the bottom here two results from Pinterest
there again they're going to some words of some people this is not even a big
board is just 16 pins basically so it tells you how competitive let's say how
competitive it is so Google it's not a big it's not a big board it's not a big
interest account she's just it's a personal account she
just has 400 followers and the board is not too big but somehow Google picked
this board and it shows in search results in top 10
the other one let's see what it is again a pretty small board it's a normal
regular user accounts 13 followers I guess you understand now that you can
actually get a lot of traffic to your site especially if you had imagined on
this board you had instead of links to different sites you would have links to
to your site wouldn't it be wonderful that you will be sending so much traffic
from Google search results and this is a pretty competitive keyword you see here
seven seventy seven hundred searches globally and the sixty sixty six hundred
searches in the United States if we check the image results so we have here
even in the first line of image search results about one two three four four
cells just from Pinterest and if you click on them it can show you the full
being image and then you can go to Pinterest and open the specific pin URL
you can even directly go from here and visit the site if you want isn't it
surprising to see that when Google is constantly taking away more and more
space in their search results for showing ads and their own services for
Pinterest there is always some space and often the space in top 10 search results
I remember one of my YouTube followers recently told me he thinks that Google
is giving so much space to pins in their search only because they're planning to
buy Pinterest in the future well this is just a possibility but even if they do
wouldn't it be even better for us content creators to already have a ton
of traffic and pins on Pinterest by the time this happens so we can get even
more exposure and Google but Pinterest and Google have one more surprise for us
you cannot imagine how many people go to google searching for results
specifically from Pinterest and Pinterest is exactly what Google serves
up in the search results for the skewer let me just show you a few examples of
this specific kind of keywords for example Pinterest ideas for bedroom so
we have the word Pinterest in the keyword and we see that it's a pretty
competitive keyword it's searched globally pretty well and 4,400 people
per month are searching it for it on ingest in the United States but look at
the results for this keyword it's only Pinterest results you see everything all
the top ten results are basically except the last one are going to Pinterest
links and we have here mostly boards but sometimes yeah it's boards sometimes we
can go to Pier to Google image results and then we'll see plenty of links
directly going to specific pins so that's what happens if you click on one
of these images you'll open a specific pin and you see that this pin is getting
a lot of traction it's eight points eight point six thousand drippings on
Pinterest to make a short summary after this video there are at least three
reasons why you should work on Pinterest to improve your organic traffic from
Google the first reason is you're getting backlinks from Pinterest which
drive your referral traffic this gives a positive signal about your page to
Google and it can improve your search rankings second reason is yet that you
can rank in Google Image Search and sometimes even in regular search results
with your pins so for a lot of keywords and in many issues it can bring you
directly traffic from Google and the reason number three is that is quite a
large pool of keywords which include the word Pinterest and for those keywords
Google shows a ton of results from Pinterest you can get your pins ranked
for those keywords pretty easily they often have high search volume and the
competition basically is just between the pins so the other websites with high
authority don't even show up in those results and that's it for today
meanwhile don't just go away before you check my other videos that are perfectly
complementary to what our share today you can click here and there and
I'll see you next time on Thursday bye
